I'm Ellie.
hEY,
If your marketing to-do list is a mile long or you've wanted to throw your computer at the wall because you (or ChatGPT) can't get it right - no need to stress anymore. I'm here to help.
We've all been there.
You may dislike talking about yourself or putting yourself out there, or would simply rather focus on other parts of your business, BUT
So allow me to tell you mine. (and why i'm dying to hear yours.)
Your story is what sells.
Writer's block?
Imposter Syndrome?
It all began with a Lisa Frank journal,
01 / humble beginnings
My mom said that when I was little I was never found without a book and a pen in hand. I lived and breathed words on pages, because words on pages created stories to tell.
It dawned on me pretty early on that the more languages you know, the more stories you get to read and hear. So I learned and studied Spanish (and some Russian and German) to really maximize my story intake. When I was able to fly the nest, I took every opportunity to travel, intern, and work with international organizations and later, in education. (You can check out those details on my LinkedIn, I won’t bore you with them here).
The farther I went and the more people I met, the more stories I got to hear. I could not. get. enough.
Walking along the Camino de Santiago in Spain, having afternoon cocktails with my (WAY smarter than me) flat mates in Hamburg, Germany, before I went off to my marketing internship and they went off to their Master’s classes in math, sipping on Cuban coffee with my coworkers in Florida before attempting to do logistics (don’t ask how that went, warehouse and truck driving schedules are NOT my thing.),
All of these experiences over-FILLED my craving to learn more, see more, and listen to MORE stories.
a gel pen, and an overactive imagination.
So here's the deal:
If you have a product to sell, you have a story to tell.
Your story matters. Consumers need connection to commit. Stories - and the website and marketing strategy created from those stories - create it. It's not just a marketing strategy - by sharing the journey behind your business and the passion that drives you, you build trust and loyalty with clients who resonate with your values and truly WANT to be a part of what you’re building. And if that's not the dream of a creative, service-based business owner? Idk what is.
003 //
'cuz the devil's in the details.
my top five
motherhood
Three boys, one dog, a yard filled with dirt piles, lawn tools, and patches of dead grass
surf
fantasy fiction
happy hour
COFFEE
Give me a mediocre east coast summer beach break and I'll never be happier.
The best way to describe my services is just by saying I'll be the Lysandra to your Aelin.
Will ABSOLUTELY wake up before the kids to enjoy a cup (or 3) in peace.
5 am coffee and 5 pm *French* Sauv Blanc are the bookends to a perfect day.
We'll be best
friends if you...
know when to raise the white flag and get help when you need it. Aka hiring out your copy / writing needs.
are a yes person (to the detriment of your inner peace sometimes).
enjoy staying in with a good book and a glass of wine, but also staying up all night dancing if the opportunity arises
Content & Other Goodies?
want more?
Check out the blog for tips on all things copywriting, marketing, and because I also stay home with my three boys, musings on motherhood + life.
